Australian Food & Drink Forum 2014
Event on 2014-02-13 13:30:00
Our Food and Drinks Futures Forum is an annual event we've created for retail, brand, strategy and NPD clients in the food, alcohol and soft drinks sectors. Attendees at this forum also receive our 150 page Food & Drink Futures report, one the sector's best and most comprehensive annual looks at what is new, next and innovative within the food and drinks sector.
‘From culinary mash-ups and DIY distillers to single-function venues and secret spaces, food and drinks brands are tearing up the rule book and turning industry conventions on their head.’
LS:N Global insight editor Hannah Stodell.
: 1:30pm–2:00pm – Registration
: 2:00pm–2:10pm – Introduction and Overview
The Future Laboratory co-founders Chris Sanderson and Martin Raymond outline the key issues, insights and industry concerns to be explored throughout the day.
: 2:10pm–2:40pm – Market Overview
Eurozone woes and slow growth in Australia and the US may be testing the food and drinks industry, but there are bright spots, as we shall see in our Global Market Overview presentation. Highlights include current and future market opportunities in the BRICs and sub-Saharan Africa, new food and drink ingredients to embrace, changing brand values and the consumer touchpoints of tomorrow.
We will also identify the new and next flavours, alpha-male snacks, Womenomics drinks and the new food and drinks consumer typologies, from the binge-and-purge behaviour of the Millennials to the accidental vegetarianism of the ThirtyfiveUps and the health-conscious super-foods of the Boomers+.
: 2:40pm–3:10pm – In Conversation I : The Experience Directive – immersing their customer in your brand and branding your customer with experience
: 3:10pm–3:30pm – Food Trends Rising
In this section of our half-day event we will explore:
: Custom Concepts – the innovative food brands transforming consumers into creators
: Nature+ – the next super-charged ingredients to watch
: Hybrid Snacks – new no-boundaries fusion foods
: Re-enlightened Food – the food brands putting science back into the public sphere
: Waste Redux – the smart brands ingredients and packaging
: New Foodscapes – the brands and designers using food as an artistic medium
: 3:30pm–4:00pm – Tea, cakes, crumpets and lashings of ginger beer
: 4:00pm–4:20pm – Drinks Trends Rising
In this section of our briefing we will look at:
: Detox Brands – new products and concepts challenging convention
: Single-function Venues – new operators devoting space to one style of drink
: Humanised Drinks – brands scouring their history in search of a human face
: Brunch Beverages – the new drinking occasion on everybody’s lips
: A Whole New Blend – exotic tea brands and spaces offering an alternative to the humble cuppa
: Clean Energy – new drinks aimed at the health-conscious consumer
: Cryptic Consumption – new drinks brands and spaces making not knowing a novelty
: 4:20pm–4:40pm – In Conversation II: The Flavours Game – innovative flavours and market-changing ingredients from around the globe
: 4:40pm–5:10pm – Innovate
The industry is led by innovators, those visionaries who strike out and do something risky, compelling, fresh and in tune with consumer mindsets. We identify and explore the most brilliant case studies of the past year and speak to the creatives behind them for further expert analysis. Our selection includes:
: Mr Fogg’s bar, London – the new cocktail bar in Mayfair where drinks meet drama
: Alexander & James – Diageo’s editorial e-commerce platform, which brings fine spirits to a new audience
: The London Distillery Company – the Battersea-based service that is turning customers into distillers
: Miss Ko – the Paris venue that has used a fictional character to construct a personality-branded restaurant
: Silo – the zero-waste café in Melbourne that balances sustainability with strong aesthetics
: Smart Tasting – the installation that shows how data can be fed into the dining experience
: The 2063 Project – a vision of what a sustainable Sunday lunch could look like in 2063
: 5:10pm–5:40pm – In conversation III: The Art Of Packaging – it’s a wrap, but not as you know it.
: 5:40pm–5:50 pm – Food and Drinks Showcase
Our top 10 food and drinks interiors for 2014, including Michigan farm-to-table pizza restaurant CVLT PIZZ∆, brutalist-chic Ukrainian restaurant-bar Beton and Munich cocktail bar Gamsei, which celebrates localism in both its décor and its drinks.
: 5:50pm–6:00pm – Toolkits and Conclusions
: 6:00pm–6:30pm – The Cocktail Half Hour
at Design Hub RMIT University
Corner Victoria and Swanston Street
Carlton, United States